Steak ’n Shake is making a significant advancement by becoming the first major restaurant chain to establish a Strategic Bitcoin Reserve (SBR).

As part of this pioneering initiative, all payments received in Bitcoin will now contribute to the company’s Strategic Bitcoin Reserve, representing a notable milestone in cryptocurrency adoption for the fast-food industry.

Additionally, the company has pledged to donate 210 satoshis from every Bitcoin Meal sold to the Open Sats Initiative, Inc. over the next twelve months.

Customers who purchase and register their Bitcoin Steakburger via the Fold App will receive $5 in free Bitcoin, with detailed instructions provided on their receipts.

To redeem this offer, diners can simply upload their receipt to bitcoinmealdeal.com, acquire a code via the Fold app, and receive their reward instantly.

This promotion is the first of its kind in the U.S. restaurant sector, featuring the Bitcoin logo stamped on the burger bun as a testament to mainstream adoption.

Coinciding with the 17th anniversary of the Bitcoin white paper, this campaign further reinforces Steak ’n Shake’s previous adoption of Lightning Network payments.

Fold, which holds approximately 1,500 BTC, continues to expand its Bitcoin rewards ecosystem.

Bitcoin Improving Payment Speed

During the Bitcoin 2025 Conference, Steak ‘n Shake executive Dan Edwards emphasized the company’s embrace of Bitcoin payments through the Lightning Network.

He reported that Bitcoin transactions greatly exceeded initial projections, with one in every 500 global Bitcoin transactions occurring at Steak ‘n Shake on launch day.

Edwards noted that accepting Bitcoin has halved processing fees, providing benefits to both the company and its customers.

He assured that this initiative represents a legitimate upgrade to payment processing rather than a mere marketing strategy, and he has observed a positive shift in customer behavior since implementation.

“We’ve seen a sustained spike since adding Bitcoin,” Edwards remarked.

Looking to the future, Edwards hinted at the company’s ongoing investments in technical talent, stating, “We’re not done. We’re investing in cyber chefs, autonomous drives, AI tech — and we need engineers to help us build it.”

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